Good Morning America: Indie Beauty 'Best in Show' - ANJALI MD
This year, "Good Morning America" is bringing you the exclusive Indie Beauty Expo's "Best in Show" 2018 winners.
This year, "Good Morning America" is bringing you the exclusive Indie Beauty Expo's "Best in Show" 2018 winners.
Indie Beauty Expo was founded by celebrity esthetician Jillian Wright and entrepreneur Nader Naeymi-Rad in 2015 to "recognize, showcase and celebrate independent beauty brands and to support the growth and success of the entrepreneurs behind them." The expo started in New York and has since been expanded to Los Angeles, Dallas and London.
Wright told "GMA" her goal is to get, "better made beauty into the hands of more people at all different price points."
She also hopes the expos are a place to, "educate people on how they can upgrade their skin care and body routine without necessarily breaking the bank."
More than 280 brands and 350 products were nominated for the 30 categories, from best moisturizer to best clean ingredient brand.
The nominees were selected from those exhibited at the 2018 Indie Beauty Expo shows in Los Angeles, Dallas, New York or London.
According to the Indie Beauty Media Group, a panel of professional beauty experts evaluated the products based on, "functionality, efficacy, texture, durability, packaging, scent, ingredients, performance, design and social responsibility."
Congratulations to all of the winners and nominees!
For more information on these winning products and where to purchase the full collection made up of more that $1,000 worth of products, visit Indie Beauty Expo.
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BEST EYE TREATMENT
Nominees: Anjali MD, Blüh Alchemy, Circ cell, Herbal Dynamics Beauty, Jenetiqa, Olive + M, Restorsea, Zatik.